Power White Skiing Holidays

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Meet the Powder White Team

 

Meet the Team @PowderWhite and learn more about the fun, vibrant and hard working members of the Powder White People.

 

Claire Freeland

Claire Freeland

Director

As one of the co-founders of Powder White in 2003, Claire bought a solid foundation built through working with other leading operators in the Ski Industry for over 20 years.  Her main goal  is to ensure that our guests receive the holiday they are seeking, whether that be the smile and welcome of your hand-selected chalet host or perhaps the delicious taste of a sumptuous chocolate cake after a hard day on the slopes.   In her spare time, she loves to travel with a particular passion for Africa, and spends much of her time enjoying country pursuits.  Her skiing days started at the age of 14 when learning to ski with her school and the bug has been with her ever since. Claire is passionate about Powder White and strives to provide the holiday experience you want resulting in our valued guests returning to stay with us year after year helping Powder White become a leading global brand in ski holiday accommodation.
 
Favourite Ski Resort:  St Anton - what could be better than a hard mornings' ski followed by lunch at the infamous Hospitz in St Christophe then some apres-ski at the Moosewirt!
Ski or Snowboard: Skier
Favourite Accommodation:  The Schneider in St Anton


 

Fraser Ewart-White

Fraser Ewart White

 

Director
 
Fraser founded Powder White with Claire back in 2003 with one single mission: to redefine inflexible 'boot camp' style skiing holiday that skiers had been subjected to for decades. Ten years later Fraser is still striving to add flexibility, value and quality to make each Powder White experience individual, excellent, fun and memorable. His passion for skiing and technology has lead to the creation of this innovative website and booking system that enables skiers and boarders to easily choose and create the holiday they want, be it in a catered chalet, hotel or self catered apartment. Fraser is currently working on making sure that everyone worldwide has heard of Powder White!
 
Favourite Ski Resort: Verbier - especially skiing Mont Gele followed by a Cheese Fondue at La Cabane de Mont Fort - good cheese, great views!
Skier or Boarder: Skier
Favourite Accommodation: Hotel Le Portetta in Courchevel 1650



 

BK

Gordon

 

Contract Manager
 
Gordon has 20 years of travel industry experience based all over Europe, has travelled the globe comprehensively, speaks a fair few languages and shares a common mentality with the office dog, Woody - calm and placid, he goes confidently about his business, but rats and cats beware. Do you have a property to rent in the Alps? Please contact Gordon on +44 (0)208 877 8888
 
Favourite Ski Resort: St Anton
Skier or Boarder: Skier
Favourite Accommodation: Chalet Pinchbeck



 
BK

BK
Information Officer


Bippon is Powder White's Online Guru bringing a wealth of technical knowledge and experience to our team. Bippon has been instrumental in helping develop website activities from launching our new website to managing content, search engine optimisation and social media. Bippon is constantly seeking ways to improve the online customer experience and has recently launched the Powder White mobile website to help customers using mobile devices to quickly browse our properties. Next he will be looking at how to best use mobile apps to help customers make a choice. Bippon has also appeared on national TV and news publications discussing technical issues before bringing his expertise to Powder White.
 
Favorite Ski Resort:  Val d'Isere
Ski or Snowboard:  Snowboard

Favourite Accommodation: - Chalet Appaloosa

 


 

Duncan Ogilvie

Duncan Oglivey

 

Chalet Sales Manager

Duncan is our newly appointed Sales Manager, and is one of the first people you speak with when calling our office. He spent 3 winter seasons out in the alps in the resorts of Saas Fee, Zermatt and St.Anton working in a range of job roles from chalet host to assistant hotel manager. This experience has given him a good understanding of what a guest wants and needs from their winter holidays holidays, and will be here to help you at every stage of planning - with a few words of wisdom thrown in, here and there.
 
Favourite Ski Resort: Meribel
Ski or Snowboard: Ski
Favourite Accommodation: - Chalet Grange de Marie


 

Justin Chalmers

Justin Chalmers

 

 

 

Hotels & Apartments Sales Manager

Justin is our Hotels, Apartments & British Airways Sales Manager, he has exceptional knowledge across the Alps and beyond. Justin has been in charge of expanding the Powder White self catered apartments portfolio to 18 resorts and 88 residences in France, whilst also continuing to enlarge the hotel department up to 7 countries and 370 Hotels worldwide. With this ongoing growth, Justin has formed a strong team to help deliver the perfect ski holiday all around the world for his guests. His favourite resort is Meribel, after completing a ski season guiding guests around the famous Three Vallees, whizzing around the best pistes and stopping off at the best bars, restaurants and apres spots. If your looking for your dream accommodation for your ski holiday, he is the best person to speak to.
 
Favourite Ski Resort:  Meribel
Ski or Snowboard:  Ski
Favourite Accommodation: - Hotel Portetta and Residence L'Amara
 
 
 

Lucy Bradshaw

Lucy Bradshaw

UK Operations Manager
 
Lucy is one of Powder White's travel experts and a key member of the UK Operations Team. Not only did Lucy depart from her winter season in La Tania with an unbeaten track record on the Courchevel Luge, but also the knowledge and passion for skiing and snowboarding in the Three Valleys. Although Lucy?s job role is broad within Powder White, she is the Powder Shuttle ambassador and is the girl to chat to about transfers. As a keen traveller of over 25 countries and 16 ski resorts, Lucy knows the ins and outs of logistics and transport and has recently been developing ways to make travel more enjoyable for children. Lucy came from a creative, performing arts background and as a former freelance singer and entertainer Lucy loves to see people enjoying themselves!
 
 
Favourite Ski Resort: Val d'Isere
Ski or Snowboard: Both, to save arguments!
Favourite Accommodation: Chalet Chanteclair A in Meribel because it has a great social space and eating area and has brilliant access to the slopes.
 

 

 

Nikos Vekios

Nikos Vekios

Overseas Operations Manager

 

Nikos heads up our Overseas Operations Team ensuring a streamlined Powder White operation right across the Alps.  He provides continued valuable support on the ground to our resort teams and having worked his way through the ranks, has gained huge amounts of industry experience to carry out this extremely busy and important role to the highest standards for us. With a degree in tourism, he has gained valuable experience across various hospitality and tourism settings and Nikos' love for the ski industry found him running in Meribel in the 2012/13 season, before joining the Head Office team in London and then progressing to heading up our Alpine Office. Nikos knows the PW Product like the best runs in The Three Valleys and is first port of call for all Resort Managers. Look out for him in Resort as you may spot him checking out the chalets and making sure everything is tip top for all of our guests!
 
 
Favourite Ski Resort: Meribel
Ski or Snowboard: Snowboard
Favourite Accommodation: Chanteclair A

 

 

 

Ben Deeley

Ben Deeley

 

 

 

 

 

 

 

Overseas Recruitment & Operations Executive

 

As part of the Overseas Operations team, Ben is responsible for resort recruitment and ensuring we have the best chalet hosts and chefs out there. Previously working as a Chef in fine dining and Michelin starred restaurants, he discovered winter seasons when looking to merge his love for both food and skiing. He went on to complete seasons in Meribel, St Anton and Zermat, teaching in a chalet cookery school before more recently moving into recruitment. He started skiing at the age of 3 and hasn't been on many holidays outside of a ski resort since! Ben brings his experience of hospitality, ski seasons and recruitment into the team and helps to make sure you are greeted and hosted by friendly, knowledgeable and skilled staff. 

 
 
Favourite Ski Resort:St Anton
Ski or Snowboard: Ski
Favourite Accommodation: Chalet Grange de Marie
 
 
 

Tom Kirby

Tom Kirby

 

 

 

 

Sales - Ski Expert


Tom is Powder White's Sales Consultant extraordinaire having spent five glorious seasons working in chalets in the top resorts in the Alps Tom is now bringing his expertise to head office in London. Having never skied before Tom honed his skills in Meribel before moving on to the tough St Anton off piste then learned his tricks in the parks of the Espace Killy and the Three Valleys. Tom brings a wealth of knowledge of all things skiing and particularly chalets.
 

Favourite Ski Resort:  St Anton
Ski or Snowboard:  Ski
Favourite Accommodation: - Chalet Levett

Harriet Boyles

Harriet Boyles

 

 

 

 

 

Sales - Ski Expert


Harriet is part of Powder White's knowledgable Chalet sales team. She caught the skiing bug from a young age having skied across a variety of resorts in France, Austria and Italy. She spent three seasons over in the Portes Du Soleil, making sure her guests have the best possible holiday. She decided she wanted to stay within the ski industry when arriving back in the UK. Having previously worked in chalets, Harriet brings her experience and love of skiing to your booking process, to make sure you have a perfect ski holiday with Powder White.
 

Favourite Ski Resort:  Morzine and Val d'Isere
Ski or Snowboard:  Ski
Favourite Accommodation: - Chalet Acajuma

Henry Ross

Henry Ross

 

 

 

 

 

 

 

Sales - Ski Expert


Henry is a new member of our experienced Chalet Sales Team and comes with a wealth of knowledge having skied across all across the French, Swiss and Austrian Alps. Henry was born into a mountain loving family and has skied since he could walk, getting his first weeks under his belt at the tender age of 2 in Argentieré. He parleyed this early start into 2 seasons as a Chalet Host, his first in Val Thorens and the gigantic 3 Valleys ski area and his second in the challenging off piste of the Arlberg and St Anton. His experience as a host and holiday goer in resorts all over Europe give him a great insight into what Powder White's clientele are looking for and is full of essential info for you to have the best possible holiday.
 

Favourite Ski Resort:  St Anton
Ski or Snowboard:  Ski
Favourite Accommodation: - Chalet Epicea

Nick How

Nick How

 

 

 

 

Sales - Ski Expert


Nick is a new addition to our chalet sales team having recently swapped life in the mountains for a 'real job'. He has grown his knowledge of what makes the perfect chalet holiday while working in various resorts across Bulgaria, Switzerland and Austria. Since he first clipped into a pair of skis at age 16 he has not stopped throwing himself down mountains or sharing his passion for the slopes with others. Nick always makes it his priority to find you the perfect chalet for your ski holiday.
 

Favourite Ski Resort:  St Anton
Ski or Snowboard:  Ski
Favourite Accommodation: - Chalet Levett

Emily Chew

Emily Chew

 

 

 

 

 

Hotel & Apartment Operations

Emily joined the team last year as our hotels and apartments operations guru. Having worked in resorts across France, Switzerland and Austria she is keen to impart her alpine knowledge to help organise all those additional elements of your holiday, from recommending the best lift pass deals to securing the most convenient transfers. A lover of quieter and often lesser known resorts, Emily can't wait to assist with your trip to some of the exciting new destinations in Powder White's hotels and apartments programme!
 
Favourite Ski Resort: Mayrhofen
Ski or Snowboard: Ski
Favourite Accommodation: - Hotel Schoenegg, Wengen – the most amazing panoramic view from its sunny terrace!

Cahal Kane

Cahal Kane

 

Apartment Sales Consultant

Cahal is our resident expert on all things self-catering. Having spent four seasons in the French Alps, in Serre Chevalier, Flaine, Avoriaz and Les Arcs, helping guests organise everything they could possibly need from their ski holiday, he is now looking to forge a career in the 'real world' ski industry! Ever since his first trip to the mountains at the age of seven, he has loved nothing more than sharing his passion with others, which is just one reason he is the perfect addition to our sales team. His experience of how different types of guests approach their winter holiday is instrumental in helping YOU plan your perfect mountain getaway.
 
Favourite Ski Resort: Flaine
Ski or Snowboard: Ski
Favourite Accommodation: - Les Terrasses d'Helios

 

 

 

Will Allman

Will Allman

 

 

 

 

 

UK Operations

Will has extensive knowledge of the Powder White product and of course, skiing. Having skied in 19 resorts across 3 continents and completed 3 seasons, (two with Powder White) Will knows the ins and outs of our chalet resorts and as a self confessed 'off-piste Guru', can advise you where the best skiing can be found. Will's previous experience of the ski industry and managing our staff members in-resort will prove invaluable in the continued smooth running of the operations, ensuring guests have the best holiday possible.
 
Favorite Ski Resort:  St Anton
Ski or Snowboard:  Ski
Favorite Accommodation: - Chalet Clara

Hatty Comyn

Will Allman

 

 

 

 

 

 

UK Operations

Hatty is our resident Meribel and Verbier expert having previously been a host for Powder White in the Napoli (Verbier). When not shredding gnarly lines in the back country or stomping the rails in the park, Hatty can be found exploring the bars and restaurants of the mountains with great enthusiasm. Hatty's friendly demeanour and on point organisational skills will make everyone's holiday the best from start to finish.
 
Favourite Ski Resort:  Verbier
Ski or Snowboard:  Ski
Favourite Accommodation: - Chalet Rendez Vous

Woody

Woody

 

 

 

Office Mascot

Woody is our office mascot providing inspiration, joy and a little motivation ensuring he checks on all the staff, protects the office and and make us laugh once in a while. Woody is an instrumental part of the team fulfilling his role admirably.
 
Favorite Ski Resort:  Head Office
Ski or Snowboard:  Ski
Favorite Accommodation: - His comfy cushion
 

Want to join the Powder White  team? View our current Jobs / Vacancies. Ski Jobs
 


Resort Managers

Your Resort Manager (or RM – us Ski folk love an acronym!) is responsible for ensuring the smooth running  of your chosen resort, making sure that you and your party have the most memorable holiday experience for all the right reasons. He or she will be happy to share with you all their knowledge and experience of the specific resort, delivering your ski passes/ski hire that you have pre ordered OR organising you new ones on arrival. He or she will be more then happy to answer all your questions and help you arranging any additional activities that take your fancy on your trip. Please don't be afraid to ask!

Assistant Resort Managers:

The Resort Managers Assistant will be the administrative rock in resort. He or she will be a massive help in supporting the RM in all aspects of operations and logistics of resort as well as paying careful attention to staff needs. They might be the most elusive member of the resort team but if you're lucky you may be picked up by one of them on your Powder Shuttle transfer! He or she will also be a great resource of information in terms of in resort activities and will of course aim to help you in any which way they can.
 
Chalet Hosts
 
The Chalet Host is at the heart of your Powder White holiday; managing every aspect of the chalet  to create a home from home experience for you and your party.  Welcoming, hosting, house-keeping and catering for their guests, they will maintain a friendly and relaxed atmosphere, with a professional and genuinely customer focused approach every week of the winter. As well as keeping your chalet spick and span, cooking delicious dinner party food (not to mention sumptuous afternoon teas!), they will also be able to pass on their knowledge and enthusiasm of the resort and local area, helping you with any restaurant or local activity bookings. Their task is not to be underestimated, so be prepared to be met by an endlessly energetic and passionate character, who will be striving to ensure that you have an excellent holiday with us.

Drivers/Maintenance Guys and Gals

These guys will be the most handy of people in resort, dealing with any issues within your chalet that may arise throughout your stay. They will also be a key face of Powder Shuttle, aiming to deliver you a superb transfer from your specified airport and resort. The maintenance guys will also be a massive support in ensuring that logistically, your resort runs smoothly and taking charge of all additional extras (such as Go Pros and Walkie Talkies) that you might like to order.